BESPOKE WATCHMAKING FOR ORGANISATIONS
We conceive, design and develop distinctive watches for brands, companies, universities and institutions. A creative partnership with AMA, or a timepiece exclusively under your name.
TWO WAYS TO WORK WITH AMA
Every organisation has a story worth telling. We translate its identity into a timepiece — whether our signatures appear together or yours stands alone.
01 / SIGNATURE COLLABORATIONS
For schools, universities, institutions, associations and brands seeking an original timepiece created in partnership with AMA. The creative signature and the way both names appear are agreed together.
An anniversary. An alumni community. A commemorative edition. A meaningful gift.
EXPLORE A COLLABORATION
02 / PRIVATE LABEL
For established brands and businesses that want a watch developed entirely around their own identity. AMA provides creative direction, technical development and production coordination; the finished timepiece carries your brand.
A bespoke extension of your brand — without an AMA signature on the product.
DISCUSS PRIVATE LABELIDEAS THAT BECOME TIMEPIECES
Celebrate an achievement that defines an organisation.
Create an enduring symbol of belonging and recognition.
Commemorate a mission, occasion or shared identity.
Offer a distinctive expression of your world.
FROM IDEA TO OBJECT
AMA coordinates the journey from initial brief and design through technical development, prototyping and production with selected watchmaking partners. Swiss Made and international manufacturing routes are evaluated according to each project's requirements.
EXPLORE WATCHMAKING ↗
SELECTED EXPERIENCE
Selected references document prior professional experience and do not imply commissions contracted by the current AMA360 entity or existing AMA signature collaborations.
A selection of clients served through our professional and production experience.
YOUR NEXT PROJECT STARTS WITH A CONVERSATION
You don't need a finished brief. Tell us about your brand, your occasion or simply your idea.
